Vail Resorts to acquire 17 U.S. ski areas from Peak Resorts for $264 million

July 25, 2019

Vail Resorts of Broomfield, Colorado, announced on July 22 that it had agreed to acquire 17 U.S. ski areas, primarily located in the Northeast and Midwest, from Peak Resorts, of Wildwood, Missouri.

Located near major metropolitan areas, including New York, Boston, Washington, D.C., Baltimore, Philadelphia, Cleveland, Columbus, St. Louis, Kansas City and Louisville, the resorts include:

  • Mount Snow in Vermont;
  • Hunter Mountain in New York;
  • Attitash Mountain Resort, Wildcat Mountain, and Crotched Mountain in New Hampshire;
  • Liberty Mountain Resort, Roundtop Mountain Resort, Whitetail Resort, Jack Frost, and Big Boulder in Pennsylvania;
  • Alpine Valley, Boston Mills, Brandywine, and Mad River Mountain in Ohio;
  • Hidden Valley and Snow Creek in Missouri; and
  • Paoli Peaks in Indiana.

The deal was struck at a purchase price of $11.00 per share, subject to certain conditions, including regulatory review and Peak Resorts’ shareholder approval. The aggregate purchase price is estimated to be about $264 million.

“We are incredibly excited to have the opportunity to add such a powerful network of ski areas to our company,” said Vail Resorts CEO Rob Katz, adding, “Peak Resorts’ ski areas in the Northeast are a perfect complement to our existing resorts and together will provide a very compelling offering to our guests in New York and Boston.

“With this acquisition,” Katz said, “we are also able to make a much stronger connection to guests in critical cities in the Mid-Atlantic and Midwest and build on the success we have already seen with our strategy in Chicago, Minneapolis, and Detroit.”

When the transaction closes, the 2019-20 Epic Pass, Epic Local Pass, and Military Epic Pass will include unlimited and unrestricted access to the 17 Peak Resorts ski areas. Guests with an Epic Day Pass will also be able to access the new ski areas as a part of the total number of days purchased. For the 2019-20 season, Vail Resorts will honor and continue to sell all Peak Resorts pass products, and Peak Resorts’ pass holders will have the option to upgrade to an Epic Pass or Epic Local Pass, following closing of the transaction.

Research contact: @VailResorts

Leave a Reply

Your email address will not be published. Required fields are marked *