Talking trash: Hefty launches limited-edition bags displaying cheeky phrases like ‘I’m so trashy’

September 25, 2019

If you like your trash along with some sass, Hefty has a new limited-edition line of garbage bags that you’ll fancy. Featuring 20 unique sayings and aimed at a Millennial demographic, the trash bags communicate  everything from a “Mean Girls” allusion “I’m not a regular bag, I’m a cool bag;” to, well, sexual innuendos like “Tie me up.”

The scent-free, 13-gallon bags retail for $5.49, the same cost as regular Hefty Ultra Strong, and are currently available on a first-come, first-served basis. Business Insider reports. The bags can be purchased online on the not-so-subtly titled website,

“At Hefty, we’re always looking to be an affordable option for all your trash needs,” Jen Varela, senior brand manager at Reynolds Consumer Products, said in a statement.”The Hefty brand enjoys bringing both strength and humor to our consumers, so we wanted to create a product that showed off our personality and gave consumers something to smile about while taking out the trash.”

Among the phrases on the bags are the following:

  1. Who you callin’ trash?
  2. I’m so trashy
  3. You want a piece of me?
  4. Bag full of ca$h
  5. Feed me tacos & tell me I’m pretty
  6. Full of hopes & dreams
  7. Burnt dinners & takeout containers
  8. Hefty! Hefty! Hefty!
  9. Feeling like garbage today
  10. Cherish your dreams, trash the rest
  11. I’ve got 99 problems but trash ain’t one
  12. It’s what’s on the inside that counts
  13. I’m not a regular bag, I’m a cool bag
  14. Swiped left
  15. In time-out
  16. Same time next week?
  17. Oh, this old thing?
  18. #goals
  19. Heavyweight champ
  20. Tie me up

Research contact: @Hefty

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