November 18, 2020
Singer and songwriter Taylor Swift has confirmed a November 16 report that her music catalogue has been sold to a private equity group without her knowledge or consent—or the second time in two years—dashing her hopes of regaining control over her masters after they were controversially acquired by music mogul Scooter Braun last year.
At the time, Swift described Braun’s acquisition of her catalog as her “worst case scenario,” Forbes reports.
Variety, which first reported the story, say the deal is believed to be worth more than $300 million, with Swift confirming that Shamrock Holdings, an investment vehicle for certain members of the Roy E. Disney family, had “bought 100% of my music, videos, and album art” from Braun.
In statement shared to Twitter and Instagram on Monday, Swift said she had initially welcomed the prospect of working with Shamrock, before discovering that the agreement meant that Braun and his company, Ithaca Holdings, which acquired her catalog last year would “continue to receive many years of future financial reward” from her master recordings, something she “cannot currently entertain.”
“We made this investment because we believe in the immense value and opportunity that comes with her work. We fully respect and support her decision and, while we hoped to formally partner, we also knew this was a possible outcome that we considered,” Shamrock said in a statement. The purchase is the firm’s first major investment in a music catalog.
Swift also shared a letter she wrote to Shamrock Holdings, in which she said she has already begun re-recording her old music—something she acknowledges will “diminish the value” of Shamrock’s investment, and a move she announced she announced last August.
Photo source: @Forbes