Posts tagged with "Rihanna"

‘Her biggest challenge will be credibility’: Can Jennifer Aniston conquer skincare?

Septembr 8, 2021

The question is not, which celebrity is launching a skincare line this year, but who is not? Jennifer Aniston is set to launch her own beauty brand, LolaVie, on September 8. But can even the über-popular star of Friends and The Morning Show make it in the ever-more-crowded celebrity beauty space?

The competition is fierce, with Ariana Grande, Hailey Bieber, Kim Kardashian and Harry Styles all rumored to be following Rihanna, Jennifer Lopez, Kylie Jenner and Alicia Keys into the skincare market, The Guardian reports.

Initially at least, fans buy into the celebrity brand as much as the products themselves. “Fans of Hailey Bieber, who’s in her early 20s herself, care more about buying into Hailey and her ‘cool girl’ status than product efficacy,” says Allison McNamara, founder of beauty company Mara.

But that doesn’t make for a solid long-term strategy. The road to Goop levels of success isn’t always obvious. “Celeb endorsements are a dime a dozen: you can’t build a brand off of that,” Jill Manoff, editor-in-chief of beauty website Glossy told The Guardian, adding, “Aniston’s biggest challenge will be credibility. She has access to the greatest dermatologists, cosmetic physicians. Her skin is not the result of some over-the-counter products.”

Manoff says Aniston would benefit from linking up with a dermatologist. “Selling herself as the expert would be a challenge.”

Credibility in the beauty world comes from independent (often called “honest”) product reviews online and social media engagement, says Manoff, and celebrities need to ensure they are establishing fans of the brand rather than fans of themselves.

Aniston’s fanbase, says McNamara, “is older than Bieber’s, which makes it even more challenging because her products need to work. Women in their 40s know good skincare and know when it’s working (and when it isn’t).” She says they are looking for “products that visibly improve skin concerns such as wrinkles, sagging and aging”.

There is one thing Aniston has got right even before launch, however. “Brands that don’t name themselves after the celebrity have more staying power,” McNamara told The Guardian. The challenge will be making LolaVie known separately from Aniston’s celebrity. “In terms of longevity, only time will tell.”

Research contact: @guardian

Square acquires majority of Tidal, Jay-Z’s streaming service, in $297 million deal

March 5, 2021

What did Jay-Z and Jack Dorsey talk about when they went yachting around the Hamptons together last summer? Beyoncé knows—and now we do, too, based on a report by The New York Times.

Square, the mobile payments company founded by Dorsey (who also is CEO of Twitter) announced on March 4 that it would acquire a “significant majority” of Tidal, the streaming music service owned by Jay-Z and other artists—including Jay-Z’s wife, Beyoncé, , and singer and entrepreneur Rihanna, who is a client of Jay-Z’s entertainment management company, Roc Nation.

Square will pay $297 million in stock and cash for the stake in Tidal. Jay-Z will join Square’s board, the Times says.

The announcement comes less than two weeks after Jay-Z announced that he would sell 50% of  his champagne company, Armand de Brignac—better known as Ace of Spades—to LVMH Moët Hennessy Louis Vuitton amid a downturn in the entertainment industry caused by the pandemic that has affected some of Jay-Z’s holdings.

“I think Roc Nation will be fine,” Jay-Z said in an interview last month about the sale of Armand de Brignac. “Like all entertainment companies, it will eventually recover. You just have to be smart and prudent at a time like this.”

Also last month, Dorsey announced that he and Jay-Z had endowed a Bitcoin trust to support development in India and Africa.

Tidal, which Jay-Z bought in partnership with other artists in 2015 for $56 million, provides members access to music, music videos and exclusive content from artists—but the streaming music industry has been dominated by competitors like Spotify, Apple and Amazon.

In 2017, Jay-Z sold 33% of the company to Sprint for an undisclosed amount. (After a merger, Sprint is now a part of T-Mobile.) Earlier this week, Jay-Z bought back the shares from T-Mobile, and most will be sold to Square as part of the deal.

Dorsey and Jay-Z began to discuss the acquisition “a few months ago,”  Jesse Dorogusker, a Square executive who will lead Tidal on an interim basis, told the Times.

“It started as a conversation between the two of them,” he said. “They found that sense of common purpose.”

Research contact: @nytimes

Twitter CEO Jack Dorsey chips in 28% of his personal wealth, $1B, to COVID-19 relief fund

April 9, 2020

“I hope this inspires others to do something similar,” Jack Dorsey, chief executive of Twitter and Square, said on Tuesday, April 7, of his plans to donate $1 billion—or just under one-third of his total wealth, to relief programs for the novel coronavirus, The New York Times reported.

Dorsey said he would put 28% of his fortune, in the form of shares in his mobile payments company Square, into a limited liability company that he had created, called Start Small. The new company would make grants to beneficiaries, he said, with the expenditures to be recorded in a publicly accessible Google document.

“Why now? The needs are increasingly urgent, and I want to see the impact in my lifetime,” Mr. Dorsey said—fittingly enough, in a series of tweets announcing his plans.

“ After we disarm this pandemic,” he tweeted, “the focus will shift to girl’s health and education, and UBI [universal basic income]. It will operate transparently, all flows tracked here: https://docs.google.com/spreadsheets/d/1-eGxq2mMoEGwgSpNVL5j2sa6ToojZUZ-Zun8h2oBAR4 …

According to the Times, Dorsey, 43, joins a growing list of celebrities, world leaders, and techies who are earmarking some portion of their wealth to fighting the spread of the coronavirus and its effects.

Oprah Winfrey has donated more than $10 million of her personal wealth to COVID-19 relief efforts, while other Hollywood personalities — including Justin Timberlake, Dolly Parton, and Rihanna — have also made contributions. Last week, the Amazon chief executive, Jeff Bezos, said he would donate $100 million to American food banks through a nonprofit, Feeding America. And Mark Zuckerberg, chief executive of Facebook, also has organized relief campaigns through Facebook and his own philanthropic organization with his wife Priscilla Chan, the Chan Zuckerberg Initiative.

Even so, the Times notes, Dorsey’s contribution stands out for the sum he is putting in and for how much of his net worth that represents.

He said the first $100,000 donation would be to America’s Food Fund, a high-profile effort committed to feeding the hungry. It was started in a GoFundMe page last week collectively by Leonardo DiCaprio, Laurene Powell Jobs, and Apple. To date, $13.4 million has been raised toward the goal of $15 million, contributed by 7,500 donors.

“Life is too short, so let’s do everything we can today to help people now,” Dorsey tweeted, followed by an emoji of a peace sign hand gesture.

Square declined a request for an interview with Dorsey. Twitter declined to comment.

Research contact: @nytimes

NutriDrip to offer aging and hangover IV infusions at Wynn Hotels and Equinox

January 16, 2020

At Clean Market, New Yorkers have a wide menu of healthy offerings to choose from, such as “superfood smoothies” and bowls. Also available à la carte: vitamins delivered intravenously at the NutriDrip bar, CNBC reports.

They are not cheap, but the 30-minute IV infusions—administered by medical professionals—are growing in popularity.

And lately, CNBC says, they’ve been attracting new business partners, too, from the Wynn Hotel, which plans to start offering NutriDrip in Las Vegas early this year; to fitness and lifestyle company Equinox. Indeed, Equinox executives Jeffrey Weinhaus and Harvey Spevak were early investors in NutriDrip.

NutriDrip sells 15 vitamin infusions. The classic Nutribody drip aims to support fat loss with a combination of l-carnitine, taurine, vitamin C, and B complex, among others.

There also are popular hangover remedies—Basic Recover, Super Recovery, and Mega Recovery— which range in price from $119 to $199, depending on how much you’re hurting from the night before.

What’s more, the Nutriyouth drip claims the ability to “help stop cellular aging in its tracks” with a mixture of anti-aging enzymes, molecules and vitamins for $599.

Founded five years ago, NutriDrip is looking to expand in 2020 with a Series A funding round in the first half of this year. Executives declined to say how much money they’re looking to raise.

“Over the last three years, IV nutrient therapy, specifically NutriDrip, has grown, at like a 60% to 80% year-over-year growth rate, even while opening new stores,” co-founder Asa Kitfield told the cable business news channel. “So we’re really excited to see what sort of saturation the market can see on like a local and national basis.”

“As many of our guests now expect a more holistic set of wellness options, we have evolved to include broader wellness themes related to functional wellness, physical fitness, and healthy cuisine,” a Wynn Hotel spokesperson told CNBC; adding “providing IV therapy is one more way to help our guests maintain personal wellness routines while they are traveling.”

Celebrities, including Madonna, Rihanna and Simon Cowell, are reportedly fans of IV vitamin treatments, but it’s drawn some controversy.

“Anytime you poke a hole in somebody’s vein, there is some risk that they’ll bleed excessively. There’s also some risk that they will clot excessively,” Dr. David Katz, founding director of Yale University’s Prevention Research Center told CNBC. “So the risks are not great. And the risks are not very common, but there are risks, and the only way to justify any risk in medicine is by a greater likely benefit.”

The doctor said there is “minimal evidence that there is any meaningful benefit for most people.”

On the other hand, Kitfield said NutriDrip doesn’t make grand promises about its treatments—but the company and customers clearly believe in its benefits.

“When you look at our business, where 50% to 60% of our revenue comes from regulars, and that’s why we continue to grow, the proof is kind of in the pudding,”Kitfield said.

According to the Global Wellness Institute—a nonprofit that tracks the $4.5 trillion industry—while IV therapy and alternative medicine is a small portion of the overall spending, it’s among the fastest-growing sectors.

Research contact: @CNBC