Posts tagged with "Juul enters largest cigarette market in the world"

Amid U.S. vaping clampdown, Juul enters China, the world’s largest tobacco market

September 13, 2019

Holy smokes! No sooner did U.S. e-cigarette maker Juul Labs come under scrutiny for its flavored products at home than it surfaced in China, Reuters reports—with online storefronts on e-commerce sites owned by Alibaba Group and JD.com, geared to tap into the world’s largest market of smokers.

Following a press conference on September 11, during which President Donald Trump and First Lady Melania Trump voiced concern about the health effects of vaping—noting that their 13-year-old son, Barron, is in the age group most likely to be captivated by the tasty, new smokes—the U.S. government announced plans to remove all flavored e-cigarettes from store shelves.

Juul, in which tobacco giant Altria Group owns a 35% stake, has been launching its products in international markets such as South Korea, Indonesia, and the Philippines, Reuters says.

The move comes as U.S. health officials are investigating a handful of deaths and potentially hundreds of lung illnesses tied to contaminants in vaping products—among them, E acetate, THC, cutting agents/diluents, pesticides, opioids and other toxins.

China, which is the world’s largest single market for tobacco consumption with over 300 million smokers, represents a market with both opportunity and risk for the company.

It is already home to dozens of Chinese competitors with names such as Relx, Yooz, and SNOW+ that have taken tens of millions of dollars in venture capital funding from high-profile investors.

Research source: @Reuters