Posts tagged with "Contest"

Very good boy lands gig as Busch’s ‘Chief Tasting Officer’ for Dog Brew

May 25, 2021

After several weeks of searching, St. Louis-based Busch Beer—a division of Anheuser-Busch— has found the best of a bunch of “very good boys (and girls)” to be its official Dog Brew Chief Tasting Officer (DB-CTO), CNN reports.

“Meet Ethan, a blockheaded, jowly rescue pup who had ‘a fur-rific resumé’ and story that will inspire us for years to come,” Busch said on its Facebook page.

Busch announced last month that it was sniffing around to fill a newly created role for Dog Brew—its canine-friendly, nonalcoholic bone broth.

The job pays $20,000 a year (plus free Dog Brew, of course) and includes such vital responsibilities as “taste-testing, quality control, and fulfilling duties as an ambassador for the product,” the company said.

And Ethan’s is a compelling, rags to riches story—as well as his “massive goober” grin—won the day.

Indeed, four months ago, Ethan was abandoned, fighting for his life, in the parking lot of the Humane Society in Louisville, Kentucky. He was severely dehydrated and malnourished, weighing just 40 pounds

With help from the organization and his adoptive family, Ethan defied the odds and became a happy, healthy pup with an absolutely stupid grin. According to the Louisville Courier-Journal, he is now 85 pounds of pure goofball energy.

And plenty to drink.

Research contact: @CNN

Film festival is ‘screening’ candidates for solo 7-day stay at remote lighthouse to watch movies

January 12, 2021

The Gothenburg Film Festival is conducting a “pandemic cinema experiment” in the form of a contest. For the experiment, one candidate will be chosen from applicants around the globe—and that plucky individual will self-isolate and watch films at the famous Pater Noster Lighthhouse on the craggy island of Hamneskäroff the west coast of Sweden, reports Good News Network.

The annual festival, launched back in 1979, is the largest such event in Scandinavia. Over ten days each year at the end of January and beginning of February—in 2021, from January 30 through February 6—about 450 films from 60 nations are screened for 115,000 visitors.

However, things have changed during the age of the coronavirus pandemic, Creative Director Jonas Holmberg recently told CBC’s “As It Happens.” He says the experiment aims to examine how social distancing has transformed the movie-watching experience. The most obvious change is the shift from in-person to online and at-home movie viewership.

While on the island, the winning cinephile will get free room and board along with unlimited access to this year’s festival roster of films. “They are totally isolated. They are not allowed to bring anyone, of course, but also no phone and not even a book,” Holmberg said, adding, “…It will be only this person and the sea, the waves, the sky and the 60 different premieres that we are screening at the festival.”

According to the festival website, “Göteborg Film Festival 2021 will be anything but conventional. No crowds, no parties, no sold-out cinemas. This year’s festival focus, Social Distances, explores the new world that has emerged in the wake of the pandemic. What does film mean to us when we are isolated from everything else? To investigate, we are opening a brand-new cinema. In the middle of the ocean.

Requisites for the winner, according to Holmberg, are the following:

  • The person must be a true film fan
  • He or she must either enjoy or tolerate solitude; and
  • Since he or she will be expected to document the experience with a video diary, it’s crucial to be an adept communicator.

“They will talk about how life is on the island and how these special conditions have affected the relationship to the films that they have seen,” Holmberg says.

The winner will live in the lighthouse keeper’s home but all movies will air in a purpose-built, one-person cinema inside the lighthouse. Interested film lovers should apply at the festival website by January 17.

Note: For security reasons another person will remain on the island during the winner’s stay there. Each day, the two will have a short meeting to see if any assistance is needed with practical matters. During this short meeting, the winner also will get access to a computer  Pad to record his or her daily video diary, which will be sent to the film festival’s communication department for distribution.

Research contact: @good newsnetwork

Whatchamacallit candy bar maker asks fans to name its newest creation

June 1, 2020

What’s in a name? Well, according to Hershey’s, it depends what’s in a candy bar—and who knows that better than the customer who eats it?

Now, Fox News reports, the popular bar, Whatchamacallit—launched by the Pennsylvania-based chocolate manufacturer back in 1978—is expanding its “wacky, crazy, crunchy, chewy” brand by releasing another equally layered and equally zany confection in July. But, instead of adding another no-named bar to its repertoire, Whatchamacallit wants its fans to weigh in.

The as-yet-to-be-named candy—slated to be the first released under the Whatchamacallit brand in ten years—will be made up of layers of chocolate rice crisps and peanut butter crème, and covered in chocolate.

If naming the “latest wacky and wild innovation” sounds like a dream come true, simply submit your moniker on Twitter or Instagram with the hashtag whatchamacallit and hashtag contest, along with tagging @whatchamacallit on Twitter or @whatchamacallit_bar on Instagram.

The contest will run from June 1 through June 15. The winner will receive $5,000 and a year’s supply of the new chocolate bar, as well as lifetime fame of seeing the name printed on the bar’s packaging.

Research contact: FoxNews

A German city offers $1.1M to prove it doesn’t exist

September 9, 2019

A city with a population of 340,000 in the North Rhine-Westphalia region of Germany is daring people to prove it doesn’t exist—for a prize of 1 million euros (US$1.1 million).

Officials in Bielefeld announced the competition last month, saying that there are “no limits to creativity,” but only incontrovertible evidence will be rewarded, according to a report by SFGate.

What is known as the “ Bielefeld Conspiracy “ originated in 1994 as a spoof on Internet conspiracies, in general. A member of a German Internet forum claimed at that time that the city existed “only as an illusion, possibly invented by the CIA.

It has been 25 years, yet the conspiracy continues to spread —so much so, according to Atlas Obscura, that German Chancellor Angela Merkel has joked about the hoax. What’s more, Mayor Pit Klausen of Bielefeld says that he receives emails from across the country asking if the city truly exists.

Indeed, believers in the conspiracy ask three questions:

  • Have you ever been to Bielefeld?
  • Do you know anybody who lives there?
  • Do you know anyone who has ever been there?

The city’s marketing agency said on September 5 that it had received more than 2,000 emails by the September 4 deadline—close to 300 of them, from abroad. The winner will be announced on September 17.

Research contact: @SFGate