Posts tagged with "Amazon"

Verizon launches $44 million ‘upskilling program’ for Americans who wants to land an in-demand job

October 23, 2020

Telecommunications giant Verizon is investing $44 million in an upskilling program to help Americans unemployed by the coronavirus pandemic, as well as Americans looking for better jobs, Business Insider reports.

Currently, applications are being accepted for residents of Dallas, Las Vegas, Memphis, Miami, New Orleans, Seattle, Spartanburg, SC, and Washington, DC. The program will start in November and expand to more cities in 2021.

People who are Black or Latinx (a gender-neutral alternative to Latino or Latina), unemployed, or without a four-year-degree will be given priority admissions.

To deliver the program, the company is partnering with two nonprofits focused on workforce development, Generation and JFF, to launch the initiative.

It will train those in need to get jobs like junior cloud practitioner, junior web developer, IT help desk technician and digital marketing analyst.

The upskilling program is part of Citizen Verizon, Verizon’s recently unveiled responsible business plan that includes a goal of preparing 500,000 people for jobs of the future by 2030.

Digital upskilling has increased during the pandemic as millions of Americans look for in-demand jobs, Reuters reported.

In addition to Verizon, Business Insider notes, Amazon,  PwC,  IBM,  and  AT&T have launched major upskilling programs to retrain their workforces or attract new talent in recent years.

Research contact: @businessinsider

Get Undressed! Startup brings fresh meaning to the words ‘salad bar’

September 24, 2020

These aren’t exactly our “salad days”—carefree times of enthusiasm and idealism—but, thanks to Anne Klassman, a self-described foodie and fitness enthusiast, we can now eat salad fixings, no matter what mood, or neck of the woods, we happen to find ourselves in.

One night, as she made dinner with her husband, Klassman recently told Food Business, “We were just swapping ideas, and one of them was, ‘Wouldn’t it be cool if we could make this salad into a snack somehow?’” she recalled. “Many iterations later, we came up with this idea to take the various ingredients you would find in a salad and turn it into a shelf-stable snack.”

It seemed like a simple idea, but Klassman encountered multiple challenges in developing and launching the brand. Undressed debuted in April at the initial peak of the pandemic when many shoppers weren’t seeking or discovering new products. The initial items are snack bars, a segment of the packaged food market that hasn’t seen the same surge in demand as numerous other products as on-the-go consumption has declined due to stay-at-home guidelines.

Introducing a savory product in a predominately sweet category is another obstacle. Are consumers ready for a range of bars featuring spinach and kale?

“We know it can be a bit of a shock to the consumer because we’re all so accustomed to the sugar-laden bar market that is also largely brown or brownish tone,” Klassman explained to Food Business.. “Our bars are green. That is completely unexpected.”

Formulating a snack that met her scrupulous ingredient and nutrition standards also proved tricky. Klassman, who had no prior food industry experience, partnered with a team of advisers and product developers who “affectionately call me the CE-No,” she said.

“I felt so strongly about using whole ingredients and real food,” Klassman said. “It kept the bars so very clean but made it super difficult to keep them shelf-stable. It would have probably been easier for us to go in the refrigerated space rather than the shelf stable space, but I really felt strongly about creating something you could throw in your bag or leave in your car and not have to worry about it.”

Each Undressed bar contains 5 to 7 grams of protein and a full serving of vegetables. Varieties include chipotle cranberry, cilantro lime, honey mustard and sesame ginger. The products contain no gluten, soy, dairy, added sugar or genetically modified ingredients. 

“We like to think of ourselves as the first greens-based savory bar in North America, or the first salad bar as we’ve decided to call ourselves,” Klassman said. “Everything we do is inspired by our love for greens, and especially salads. We get excited about the possibility of people eating greens every single day. The current flavor profiles, which we launched with four, were initially chosen by our team of advisers. We taste tested a bunch of fresh salads and then did some research on flavors, and our goal was to make the most delicious bar.”

Undressed bars are sold online at Amazon.com and eatundressed.com and at select Whole Foods Market stores in Southern California, Arizona, Nevada and Hawaii. Klassman hopes to expand distribution next year to retailers on the East Coast, as well as to gyms and athletic events.

In addition to adding more flavors, Klassman plans to expand the brand’s portfolio beyond bars into other convenient, greens-based products.

“Our hope is this is just the beginning of an array of potential solutions to help people eat more plant-based foods, especially greens, in the future,” she said. “So we certainly have plans for some line extensions under name Undressed. There’s really nothing quite like what we have, certainly in North America, outside of kale chips and variations on those.”

Research contact: @linkedin.com/in/anne-klassman-137b1299

The Halo effect: Amazon’s first health wearable, is no Fitbit or Apple Watch clone

August 31, 2020

Amazon is launching Halo, a minimalist $99 health sleek,wearable, companion to an app that measures your body fat and gauges your tone of voice. Executives who worked on the project told Fast Company last week that the offering is more about the app and its various features than the wearable itself.

Right now, consumers can preorder the Halo band for $65, which includes six months of access to the app. After the first six months, customers will have to pay $4 a month to continue using the app. Once it ships in a few weeks, Halo will be $99, also with the $4/month fee. The app and the band work with both iPhones and Android devices.

Though that pricing puts the Halo in competition with Fitbit’s fitness trackers, Amazon—which has also purchased online pharmacy PillPack, developed both virtual and in-clinic employee health centers, and sought out HIPPA compliance for its Alexa voice assistant—is taking a different approach to health than its competitors in wearables.

For one thing, the company thinks Halo’s real value is in the app. Data tracking is divided into four sections, Activity, Body, Sleep, and Tone. The app also offers Labs, a series of health challenges designed by a range of professionals and expert organizations. While Activity and Sleep offer standard health-tracking capabilities, Body, Tone, and Labs represent Halo’s distinguishing features, Fast Company reports..

The Halo tracker is extremely simple: just a piece of water-resistant fabric and a small sensor-laden bit of hardware that lays against the wrist. There’s no display, notifications, clock, or other features that have become standard fare on even basic fitness trackers from other companies. (Like other wrist wearables, it does offer band options in several colors and materials.)

Halo tracks movement, heart rate, skin temperature, and the tone of a person’s voice. Notably, it doesn’t track heart rate variability. Both the Apple Watch and Fitbit’s devices have added heart rate variability in recent versions of their wearables, seemingly as a test of their ability as a diagnostic tool.

Amazon’s tracker captures steps, duration, and intensity of activity, as well as sedentary time to generate an activity score. While any activity will raise your score, you’ll be awarded more points for running as opposed to walking. The band can detect the difference between walking and running, and you can manually mark if you swim, cycle, or perform some other form of exercise. Sedentary time can negatively impact your score if you sit for more than eight hours.

The app also measures activity on a weekly rather than daily basis. “It’s more aligned with the [CDC] guideline recommendations, which clearly state that people should get 150 minutes of moderate exercise on a weekly basis at a minimum,” says Dr. Maulik Majmudar, a cardiologist and Amazon’s chief medical officer. Before joining Amazon in 2018, he practiced at Massachusetts General Hospital.

Halo tracks sleep too. Like the Apple Watch, Fitbits, and the Oura Ring, Halo identifies sleep duration and how long you linger in light sleep, REM sleep, and deep sleep. It also measures and monitors skin temperature at the wrist, to see if how this changes over the course of the night correlates to your sleep quality. Skin temperature is not the same as internal temperature, so it would not be a sound way to determine if someone has a fever, for example.

However, Body is one of the most distinctive elements of the Halo app. Using a phone’s camera, it captures a three-dimensional model of a person’s body to help them track their body changes over time and to track its fat percentage.

“You’re probably wondering, why body fat?” Majmudar told Fast Company in an interview. “Body fat percentage is actually much better indicator of overall health than weight or body mass index [BMI] alone.” A recent meta-analysis, published in the journal, Nature, shows that BMI isn’t a great indicator for obesity, which doctors use to look out for obesity-related disease. However, getting a good reading on a person’s body fat has historically been cumbersome and expensive. Amazon now suggests it can make this determination using a phone camera.

To get their body fat percentage, people must wear “tight, minimal” clothing, such as bike shorts and a sports bra. Placing their phone 4-6 feet away, they then take capture photos or “body scans,” one front facing, one back, and one from each side. Artificial intelligence renders those photos into a 3D view of their body shape.

Once calculated, the body fat percentage number is presented alongside a corresponding national average based on a person’s gender, age, height, and weight. The body model can be morphed to show how a person might look if they gained or lost weight. The visualization is designed for those trying to work towards certain body goals.(However, it could also be dangerous fodder for anyone suffering from body dysmorphia, eating disorders, or compulsive exercising.)

Majmudar says that by default, the body-scan photos are processed in the cloud and then deleted after 12 hours. The body model is only stored locally on the phone.

Tone is by far the strangest of the app’s features. Using its embedded microphone, the band listens to your voice throughout the day and detects its tone—positive, sad, irritated, or otherwise. The idea is to address your social and emotional health.

To use Tone, you have to create a voice profile by reading a piece of text. That way, it can recognize and measure only your voice, not other ones it may pick up. When Tone is turned on, it runs passively and intermittently in the background, picking up on snippets of conversations throughout the day. It then tells you how you sounded to other people. Among the list of emotions is content, concerned, happy, and tired.

“This gives you a simple way to reflect on your communications and interactions throughout the day,” says Majmudar. This feature also gives you summaries of your mood throughout the day, highlighting when you were noticeably energetic, positive, or warm. It also notes outlier moments when you sound different than they ordinarily do.

For those that may be concerned about Amazon tracking their every word, the company says this audio never goes to the cloud. It’s processed on your phone, and isn’t stored. Amazon appears to be drawing a hard line on privacy here. In the past, its stance on

Amazon is balancing its consideration for privacy with a healthy amount of data sharing. In order to make the data Halo collects useful, it’s turning to partners. WW (Weight Watchers) users can link to the Halo app activity, so they can collect FitPoints. Cerner, the electronic health record provider, can also hook into Halo and transfer a persons health data over to his or her larger medical record.

The Labs feature—which provides activities that users can perform to change their health outlook—also draws on Amazon’s partners. For instance, the Mayo Clinic offers a pet-free bedroom Lab that is supposed to lower sleep interruptions from a restless pet. Weight loss program LifeSum, has an activity for reducing calorie intake. Other partners include Apptiv, Orange Theory, Harvard Medical, and the American Health Association. These activities provide one more way for users to put that wrist band to use (and perhaps ensure that it doesn’t get relegated to a drawer somewhere).

How well does Halo track and analyze the data it collects? For now, it’s anyone’s guess. Majmudar says that Amazon has done lots of internal testing, but has not yet published any studies verifying the Halo’s capabilities.

Indeed, Amazon has good reason to want to get this right. But we won’t know how well it’s done until Halo arrives and independent researchers put it to the test.

Research contact: @FastCompany

Google will extend employee work-from-home policy until Summer 2021

July 28, 2020

We doubt that there will be much pushback from employees, now that Google has once again pushed back the date when its offices will reopen—this time, to Summer 2021., The Wall Street Journal reports.

Previously, the search engine platform had said that employees would return to the office on July 6 of this year; then, had postponed reopening to September. The latest change of plans reflects the current COVID-19 landscape—with more than 4.2 million cases nationwide and deaths mounting—which has grown immeasurable more dangerous just since May.

Indeed, the Journal reports, Google CEO Sundar Pichai made the decision partly to help employees with children who may be facing a partly or mostly remote school year.

“To give employees the ability to plan ahead, we are extending our global voluntary work from home option through June 30, 2021 for roles that don’t need to be in the office,” Google CEO Sundar Pichai wrote in an email to employees obtained by the Journal. “I hope this will offer the flexibility you need to balance work with taking care of yourselves and your loved ones over the next 12 months.”

The Wall Street Journal’s Rob Copeland first reported that Google would announce as early as Monday, July 27, that it had pushed its return-to-office date back to July 2021 for nearly all of its 200,000 employees and contract workers.

Google closed its offices in March as the coronavirus hit the San Francisco Bay Area. Management is now looking at the situation in California with an abundance of caution; although Pichai said in his memo to employees that Googlers had returned to the office “with robust health and safety protocols in place” in 42 countries where conditions have improved.

Google is one of several tech companies mulling how and when to reopen offices. Microsoft has said employees will work from home through at least October, while Amazon has said employees will work remotely until January. Both companies are based in Seattle, where coronavirus cases are still on the rise.

Twitter, based in San Francisco, announced in May that employees could work from home forever if they wanted. For Facebook, which appears to have sent some employees back to the office in July, as many as half of all employees will most likely work from home permanently, CEO Mark Zuckerberg recently said.

Research contact: @WSJ

Twitter CEO Jack Dorsey chips in 28% of his personal wealth, $1B, to COVID-19 relief fund

April 9, 2020

“I hope this inspires others to do something similar,” Jack Dorsey, chief executive of Twitter and Square, said on Tuesday, April 7, of his plans to donate $1 billion—or just under one-third of his total wealth, to relief programs for the novel coronavirus, The New York Times reported.

Dorsey said he would put 28% of his fortune, in the form of shares in his mobile payments company Square, into a limited liability company that he had created, called Start Small. The new company would make grants to beneficiaries, he said, with the expenditures to be recorded in a publicly accessible Google document.

“Why now? The needs are increasingly urgent, and I want to see the impact in my lifetime,” Mr. Dorsey said—fittingly enough, in a series of tweets announcing his plans.

“ After we disarm this pandemic,” he tweeted, “the focus will shift to girl’s health and education, and UBI [universal basic income]. It will operate transparently, all flows tracked here: https://docs.google.com/spreadsheets/d/1-eGxq2mMoEGwgSpNVL5j2sa6ToojZUZ-Zun8h2oBAR4 …

According to the Times, Dorsey, 43, joins a growing list of celebrities, world leaders, and techies who are earmarking some portion of their wealth to fighting the spread of the coronavirus and its effects.

Oprah Winfrey has donated more than $10 million of her personal wealth to COVID-19 relief efforts, while other Hollywood personalities — including Justin Timberlake, Dolly Parton, and Rihanna — have also made contributions. Last week, the Amazon chief executive, Jeff Bezos, said he would donate $100 million to American food banks through a nonprofit, Feeding America. And Mark Zuckerberg, chief executive of Facebook, also has organized relief campaigns through Facebook and his own philanthropic organization with his wife Priscilla Chan, the Chan Zuckerberg Initiative.

Even so, the Times notes, Dorsey’s contribution stands out for the sum he is putting in and for how much of his net worth that represents.

He said the first $100,000 donation would be to America’s Food Fund, a high-profile effort committed to feeding the hungry. It was started in a GoFundMe page last week collectively by Leonardo DiCaprio, Laurene Powell Jobs, and Apple. To date, $13.4 million has been raised toward the goal of $15 million, contributed by 7,500 donors.

“Life is too short, so let’s do everything we can today to help people now,” Dorsey tweeted, followed by an emoji of a peace sign hand gesture.

Square declined a request for an interview with Dorsey. Twitter declined to comment.

Research contact: @nytimes

IRobot to expand from Roomba vacuums and lawnmowers to household helpers with arms

January 13, 2020

Need a little more help around the house? Bedford, Massachusetts-based IRobot, maker of the disc-shaped Roomba robotic vacuum cleaner, hopes to have a product on the market within five years that will have arms to load dishes, pick up clothes, or bring food from kitchen to table, The Boston Globe reports.

Indeed, prototypes of the arms have been produced in the told the Globe in an interview on the sidelines of the Consumer Electronics Show in Las Vegas last week. IRobot’s main new hardware launch for 2020 will be its Terra lawnmower.

The company, which has been in business for 20 years, previously developed robotic-arm technology for its military business unit. The company sold that business in 2016 but kept the arm assets.

At the time, the company didn’t know how to adapt the technology for mainstream use, Angle said, but new advancements in computer vision and the ability for robots to map out a person’s home make such devices possible.

Other technology companies also are working on home robots, including Amazon and Samsung Electronics, according to the Globe—but so far they are focusing on devices with video conferencing and voice assistants, rather than the ability to actually perform physical tasks.

The trade war between the U.S. and China could put a damper on iRobot’s ambitions in the near term. Angle said it’s had a “negative impact” on business. “We are having to scale back R&D and profitability” targets, he said. The company started shipping its lower-cost Roomba vacuum cleaner robots out of Malaysia, instead of China, in November, he said.

Research contact: @iRobot

Let your hair down: Amazon’s ‘Lord of the Rings’ TV sequel is casting very hirsute actors

December 30, 2019

If you have hair in places where most people don’t, you might have a shot at a role on a television series! The casting agents behind Amazon’s coming Lord of the Rings production are seeking “hairy, hairy people” with “wrinkles and lots of them, please” to play orcs, who are the foot soldiers of the Dark Lords’ armies, according to a report by Canoe.

The new show—which already is one of the most highly anticipated series in the production pipeline—has already received its season two renewal, Tom’s Guide reports, although there’s no official premiere date yet for season one.

There’s no such thing as a bad hair day on this set: The Independent reports that a casting call said potential actors could be  super short (under 5 feet) or super tall (think: 6-foot-5) with unique “character faces” and “hairy, hairy people of all ages and ethnicities.”

It continues: “HAIR HAIR HAIR – if you have natural red hair, white hair, or lots and lots of freckles.”

In addition, the casting agents would be open to “stocky, mean-looking bikers” and circus performers “who can juggle, Canoe says.

Truck driver Justin Smith told The Wall Street Journal  that he answered the casting call—emphasizing  that he’ “perfect,” because “I’ve got more than missing teeth; I’ve got none. I’m short,and I’ve got red hair.” Smith is still waiting for an audition callback.

Set as a prequel to the film series, the TV show will star Joseph Mawle, Markella Kavenagh, and Ema Horvath. Mawle—likely most well-known for playing Benjen Stark on HBO’s Game of Thrones—will have a starring role, Variety confirmed in October.

Research contact: @Canoe

Watch out! Glitches in cheap smartwatches may allow strangers to track children

December 12, 2019

While kids who wear smartwatches can keep in closer touch with their parents during the day, unfortunately, mom and dad may not be the only ones who are tracking their children’s activities. Security researchers have discovered vulnerabilities in cheap smartwatches for children that make it possible for strangers to override parental controls and follow kids, according to a report by Bloomberg.

Rapid7, a Boston-based cybersecurity firm, purchased three smartwatches on Amazon.com, costing from $20 to $35, according to Deral Heiland, research lead for IoT Technology at the company. He said the models—GreaSmart Children’s SmartWatchJsbaby Game Smart Watch, and SmarTurtle Smart Watch for Kids— were picked randomly from dozens for sale on Amazon and marketed as appropriate for grade school-aged kids.

According to the Bloomberg report, all three devices offer location tracking, messaging, and chat features. They were manufactured in China and shared nearly identical hardware and software. They also had similar security issues, Rapid7 found.

The watches let authorized users view and change configuration details by texting the watch directly with certain commands. In practice, this didn’t work and “unlisted numbers also could interact with the watch,” Rapid7 said in a report.

This security issue could be fixed with a vendor-supplied firmware update, but “such an update is unlikely to materialize, given that the providers of these devices are difficult to impossible to locate,” the cybersecurity firm noted.

The watches have a default password of “123456,” but one of the watch’s manuals doesn’t mention the password, according to the researchers. Another mentioned the password in a blog but not in its printed material. The third doesn’t characterize the numbers as a password nor does it provide instructions on how to change it, according to the researchers.

“Given an unchanged default password and a lack of SMS filtering, it is possible for an attacker with knowledge of the smartwatch phone number to assume total control of the device, and therefore use the tracking and voice chat functionality with the same permissions as the legitimate user (typically, a parent),” Rapid7 said in its report.

An unauthorized user could shut off all the safety protocols a parent had set up on the smartwatch, Heiland told Bloomberg in an interview.

Rapid7 said its researchers weren’t able to contact the sellers nor what they believe is the manufacturer of the watches, a Chinese company called 3g Electronics. The company didn’t respond to a message from Bloomberg News seeking comment.

The GreaSmart Children’s SmartWatch is no longer for sale on Amazon, according to Rapid7. GreaSmart, Jsbaby, SmarTurtle didn’t respond to a requests for comment. Oltec, a merchant that sells the SmarTurtle watch on Amazon, didn’t respond to a message sent via Amazon’s site.

“Consumers that are concerned with the safety, privacy, and security of their IoT devices and the associated cloud services are advised to avoid using any technology that is not provided by a clearly identifiable vendor, for what we hope are obvious reasons,” Rapid7 warned in its report.

Research contact: @business

Fade to black: Does white noise, pink noise, or brown noise lull you to sleep?

September 6, 2019

Finding the right “sleep noise” can mean better sleep for years to come, according to researchers, Real Simple reports. But you have to know what type—or specifically what color of noise—lulls you into a dream state.

White noise-a machine-generated sound that contains all frequencies—gets the most attention from sleep experts. Using a white noise machine, a white noise app, or a white noise fan man improve your sleep dramatically. But if it doesn’t, don’t give up. There are other sleep noises out there that may offer you superior benefits.

“There’s been a lot of confusion about what white noise is,” says Sam Nicolino, a sound engineer, musician, and founder of Adaptive Sound Technologies (ASTI), the Silicon Valley-based firm  behind the LectroFan and Sound+Sleep series of sound machines promising a better night’s rest.

The phrase white noise has come to be broadly applied to all sorts of background noise, but white noise is actually a carefully constructed sound. It doesn’t occur in nature—it’s purely a mathematical construct, Nicolino told Real Simple. Many sounds are similar to white noise, but they’re not quite the same.

The sound can be very staticky. “For most people, it’s very unpleasant,” Nicolino says—so if you tried a white noise machine and truly disliked it, you’re not alone or out of options.

The sleep benefits from white noise don’t come from the sound itself; they come from the sound’s ability to mask other disturbances.

“When you don’t have a sleep machine, every little noise that occurs in your sleep environment has the potential of rousing you,” Rafael Pelayo, MD, a clinical professor in Stanford University’s Sleep Medicine Division, National Sleep Foundation board member, and long-time ASTI adviser, told the news outlet. “Having a pleasing background sound can prevent you from hearing these little disruptive noises.”

White noise is popular because it’s uniform, but what happens when you can’t stand white noise? It may be time to check out pink noise or brown noise.

Pink noise is white noise with fewer high frequencies.

To create pink noise, Nicolino says sound engineers take white noise and filter out high frequencies. “Pink noise sounds kind of like rain,” he says. Like white noise, though, pink noise isn’t exactly like any noise from nature. Listening to a rainfall sound machine isn’t pink or white noise—it’s simply ambient sound recording on a loop.

Sometimes called Brownian noise, Brown noise is white noise stripped of more high frequencies; it consists of lower frequencies than even pink noise.

“Brown noise can sound like a really uneventful ocean surf,” Nicolino told the magazine. It has more bass notes than white noise, making it more pleasant to listen to. And, unlike white and pink noise, brown noise is named for Robert Brown, who discovered Brownian motion (which creates the sound) in 1827, Dr. Pelayo says. (For the grammatically compulsive, this is why Brown noise is often capitalized.) “People seem to prefer the lower-toned sounds,” Dr. Pelayo says.

Most sound machines—such as the sleep fan—emit only one sleep noise. This works if you like the noise, but it can limit options.

However, Real Simple points out, some sound machines, such as the LectroFan from ASTI ($47; amazon.com), offer many different sounds. In creating the sounds, Nicolino says, he and his team extended white, pink, and brown noise to create several different noises, ranging from white noise to a very deep brown noise. This sound machine is, in effect, a white noise machine, a pink noise machine, and a brown noise machine all in one—great for someone who can’t stand staticky white noise or who wants different sounds for different situations.

Beyond the noise itself, you should consider whether the sound machine or app you’re looking at loops. Some—especially those that feature nature recordings—loop the sound, which can disrupt sleep, the magazine advises.

At the end of the day (or night, in this case), it all comes down to personal preference. “People are going to choose a sound simply on what they like,” Dr. Pelayo says. “Once people settle into a sound spectrum that they like, they stick to it.”

Research contact: @RealSimple

End of the road: FedEx to discontinue ground deliveries for Amazon

August 8, 2019

As Amazon continues to offer more products and faster shipments, most of its Delivery Service Partners are continuing to say “How high?” when the Seattle-based company asks them to jump.

But that’s not the case with Memphis-based Federal Express, which until recently had been among the company’s swiftest and most dependable contractors.

In fact, according to a report by The Wall Street Journal, on August 7, FedEx announced that it would not renew its contract at the end of this month to deliver Amazon packages through its ground network—essentially severing ties with one of the world’s biggest shippers.

The shipping and logistics company already had discontinued its U.S. air deliveries for the e-commerce giant in June, but had said at that time that it would continue to handle ground deliveries and international shipments. Now just the global business remains.

The moves are evidence of escalating tensions between the longtime partners as the e-commerce giant builds out its own delivery services, the Journal said—including leasing cargo planes, buying trucks, and funding local delivery drivers.

“This change is consistent with our strategy to focus on the broader e-commerce market, which the recent announcements related to our FedEx Ground network have us positioned extraordinarily well to do,” FedEx commented.

The decision has come at a time when Amazon already is planning its holiday deliveries. The e-commerce company will have to find a new way to handle millions of packages ahead of the critical holiday shopping season at the same time it continues looking to speed home deliveries.

The once-staid delivery business has been upended in recent years as consumers buy everything from toilet paper to trampolines online, causing a surge in e-commerce shipments. FedEx and rival United Parcel Service have invested billions of dollars to handle the increased volumes. FedEx recently said it would expand to seven-day home deliveries, The Wall Street Journal reported.

Although Amazon ships millions of packages a day, it spreads the orders among FedEx, UPS and the U.S. Postal Service, as well as its own growing delivery operations. FedEx has said Amazon represented 1.3% of FedEx’s total revenue in 2018, or less than $1 billion.

Research contact: @FedEx