March 2, 2021
Describing the shoot, Murray told NBC-TV’s Today show this week, “It was chaotic but in a really fun way. I love what I do,”
For the project, around 30 animal shelters and rescue organizations in northeast Ohio brought adoptable or recently adopted puppies to Murray’s photography studio in Cleveland (although one woman drove a puppy all the way from Texas for the occasion).
To give back, the book’s publisher, Gibbs Smith, is donating $1 from every presale of the book made before March 16 (up to $3,000). Three rescue organizations that had puppies in the book will be chosen at random on that same day— and will split the money equally.
Murray, 39, is a strong proponent of animal rescue. His own rescue dogs, Leo and Kensie, were too old to qualify for the puppy book, but he managed to sneak a photo of them on the acknowledgments page.
In case readers are inspired to try using peanut butter to take pictures of their own dogs, Murray devoted an entire page of “Peanut Butter Puppies” to the importance of safety. He suggests using small amounts of all-natural peanut butter and stresses that xylitol, a sugar substitute found in some peanut butter, is toxic to dogs.
“Just be safe and be smart,” he said. “It’s a good treat, but too much of anything isn’t good. Be careful what you’re giving your dogs and always check the ingredients.”
Research contact: @TODAYshow