Mindbody app introduces first virtual consumer membership program

January 22, 2021

Mindbody—a leading technology platform for the wellness industry based in San Luis Obispo, California—has announced the launch of Mindbody Flex, its first membership offer that includes virtual access to more than 350 premier fitness studios.

Leveraging Mindbody’s online consumer marketplace—which features tens of thousands of fitness studios—members now are able to use the app to experience the best of these virtual offerings through one monthly subscription.

Using Mindbody Flex’s integrated software, members will have access to workouts and classes from studios including Exhale, Wundabar Pilates, Modo Yoga, Barre3 and Jabz Boxing, in addition to hundreds of local studios nationwide.

“At Mindbody, we are proud to serve as the technology platform for countless wellness businesses, small and large, across the globe,” company CEO Josh McCarter said in a press release, adding, “What is so exciting about Flex is the ability we now have to connect consumers to the best of these virtual offerings via one, fluid membership. We know people value a local and authentic connection in their fitness routine, and we look forward to delivering these personalized experiences in a more accessible and convenient way.”

The Mindbody Flex membership is priced starting at $39 per month which includes five equipment-optional, livestream classes (up to three times per studio), access to new studios and classes added weekly and the ability to auto-renew monthly with a ‘cancel anytime’ option. Memberships also are available at $59 for 10 livestream classes; and $99 for 20.

Research contact: @askmindbody

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