June 15, 2020
Avenues—the Manhattan-based K-12 private day school where the children of tycoons, rock stars, and actors learn their ABCs for $56,000 a year—is setting up a 3,500-square-foot campus in New York’s exclusive Hamptons enclave to enroll the offspring of parents who have fled the city for the hygienic comfort of their beachside homes in the wake of the COVID-19 pandemic, The Daily Beast reports.
The for-profit school, established in 2012 by a group of private investors, reportedly seeking a space in East Hampton to operate as a new “studio” campus, the East Hampton Star reports. Fees for students attending the new Hamptons campus will be $48,000, a bit lower than in the city, due partly to lack of extracurricular and sports activities.
In addition, Avenues is launching a new service called Avenues@HOME, which will offer five hours of in-home, in-person instruction for around $65,000 a year. The in-home service is being aimed at very young pupils, who can struggle with online learning, The Daily Beast notes.
School officials say they could hire between 75 and 100 teachers for the at-home option over the next several weeks as wealthy New Yorkers seek to optimize the privilege of their offspring.
“There are a number of families that have previously lived in the city and attended Avenues before relocating to the Hamptons,” Maggie Wollner, who will head the new campus, told the East Hampton Star, which first reported on the news.
“They have been hoping to find a way for them to continue schooling with us.” The pandemic had caused many parents to consider spending “all or part of next school year” in the Hamptons, she added.
Research contact: @thedailybeast